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Selection - Tips

After you've flared out and generated lots of creative ideas during your brainstorming, you'll need to focus in again -- harvesting the most promising ideas that you'd like to carry forward and incorporate into your proposed design solution.

There's no single, right way to select the ideas, but you might try:

  • voting -- all team members mark the three or four ideas that they are most attracted to, interested in developing.
  • grouping and sorting the ideas into categories -- for example:
    • the rational choice
    • the most likely to delight
    • the long shot

Here's an overview and tips on how to Select ideas effectively from the d.School Bootcamp Bootleg: