Gather the attributes and attitudes from people you've observed or interviewed into specific, recognizable character profiles that can help you:
- focus on the most salient and relevant charcateristics of your potential users
- avoid getting distracted by non-essential characteristics.
Be sure to check out these tips for the d.School Bootcamp Bootleg:
3A - Design Thinking - Defining Methods - Composite Character Profile.pdf
Last modified by Glenn Katz a year ago